The Problem:
Challenges faced by women entrepreneurs 50 more: lack of access to resources, difficulty accessing technologies, lack of identification with business generation training, non -identification with knowledge improvement and updating programs, lack of support and access to generation environments of welcoming business.The Solution:
Online training platform with disruptive language, high performance networking, educational support for women who want to undertake, a favorable environment for business expansion and partnerships. Opportunity to expand your circle of relationships in a reliable, favorable environment that generates identification with other women in maturity.The Differentiator:
- Exclusive content made by women: The Imulres Platform offers content produced exclusively by women, which creates a unique connection and a stronger identification with the target audience of mature entrepreneurial women.
- Disruptive and welcoming approach: The language and approach of imulions are adapted to the needs and characteristics of the target audience, providing a welcoming and identifiable environment for mature entrepreneurial women.
- High Performance Networking: The Imulres Platform offers networking opportunities and collaboration between mature entrepreneurial women, providing a favorable environment for the exchange of experiences, partnerships and mutual support.
-Personalized educational support: In addition to courses and content, Imulres offers personalized educational support for women who want to undertake, helping them to overcome specific challenges and achieve their business goals. Biggest Achievement:
Development of the solution, the founder has the 2nd Place Award for Sebrae Business Woman, the startup was selected for the Web Summit Rio 2024 and the 100 participating Startups - was among the 16 recognized as a social impact startup. Quantitative range: Through digital marketing strategies and partnerships, Rede Imulres has already achieved through its face -to -face actions and online courses over 10mil women. The Imulres Platform arose from this demand, in expanding the reach of a significant audience of mature women interested in seeking training, improvement and updating to undertake.
Qualitative scope: In addition to the numbers, the Imulres Network has been able to build an engaged and faithful community of mature entrepreneurial women. This is evidenced by the active involvement of users in discussions in networking groups that Imulres Network promotes to its community, positive evaluations of the courses and content offered, and constructive feedback provided by community members.
